With Twitter growing in popularity it's important for any business to have a Twitter presence. Most business owners understand the power of Twitter but very few know how to use it effectively. In this post I will discuss about Twitter tools for businesses and how to use them effectively as well. If you summarize this post, you need three Twitter tools to be effective on Twitter. TweetAdder to increase Twitter followers, BufferApp to schedule your tweets and HootSuite to manage your Twitter marketing efforts. Now lets analyze how these tools will help your business.

Twitter Tools for Businesses

Twitter Adder to Increase Twitter Followers

The most important things you need to be successful in Twitter is targeted Twitter users who are looking for your product or service. The hard part is getting Twitter followers and most business owners struggle in this area. TweetAdder is a software that will automatically find followers based on your keywords and follow them for you. Because you are following targeted users there is a higher chance of them following you back. This way you get followers who are interested in your product or service, increasing your chances of making a sale. You get to see which tweet triggered the follow so you can fine tune your marketing efforts. You also have the ability to find followers based on their geographical location which is very useful if you're a local business. I personally use TweetAdder and recommend it to all my clients as well. It is very effective for smaller niches and local business but doesn't work very well if you are targeting a globally popular common keywords. For a one time payment of 55$ it's a must have Twitter tool for businesses. Buy TweetAdder Now.

BufferApp to Schedule Tweets

As a business owner you have limited time to spend on Twitter. But consistently showing up in your followers timeline is important to build a strong relationship. The best way to do that is to schedule your tweets using BufferApp. There are plenty of Twitter scheduling tools but I prefer to use BufferApp because it is simple to use, has support for all major browsers/smart phones and has built in analytic tab to track clicks and re-tweets. You can use the analytic tabs data to find which posts are doing well and tweet more updates similar to that. Scheduling helps you to post your best tweets at the optimum time for better exposure, thus increasing website traffic and sales. Another must have Twitter tool. Try BufferApp Now.

HootSuite to Manage Your Twitter Activity

After increasing followers and establishing a consistent tweeting pattern, the next step is to analyze your Twitter profile and engage with you customers. Although Twitter provides some basic information like mentions this is not enough to effectively use Twitter marketing. HootSuite is a Twitter dashboard you can manage your Twitter activity. You can set up a search stream to see who mentions you in their tweets. You can see conversation history so you can easily find the root cause of the conversation. You can track your competitors and see what's working for them and a whole lot more. The great thing about HootSuite is they have a email series explaining you what needs to be done, perfect for people who are not familiar with Internet tools. The free plan is more than enough for a single user, but if you want to have team members on board there is a pro plan. Try HootSuite Now.

Essential Twitter Tools for Businesses

Listed above some great Twitter tools for businesses that I personally use. There are alternative scheduling tools and social media dashboards so if you come up with a better one feel free to let me know in the comments. If you any help in setting up these tools get in touch with me through the contact form .