Where to place your Adsense code is one of the most frequent questions asked by people who are new to Adsense. The question is so frequent there are dedicated section in forums like Digital Point to help people who are having trouble with deciding the best place to add Adsense ads. You can get a general idea of best performing places by looking at the Adsense heat map available in Adsense help. As you can see ad blocks place just above the main content tend to perform better. However this is a general heat map generated according to date taken form many blogs and the placement might not be the best one for your blog. Best thing to do is generate a heat map your own blog and find out where visitors are clicking the most. It could be your side bar or related links just under your posts. But blindly adding Adsense ads without knowing these information is going to cost you money.

The most important thing to remember is that if you are serious about making money with Adsense you need search engine traffic. Regular readers and social media visitors hardly click on Ads. This is especially true in a niche like making money online. Once you start to get search engine traffic then you can experiment with different ad placements. Now lets take a look at best places to add Adsense ads.

If your maintaining a forum then a leaderboard block just below the navigation bar is a good place to add a Adsense block. This works especially well if the forum has drop down navigation. That makes the ads almost impossible to ignore and if you have added some relevant keywords and getting targeted ads then you can see a nice increase in your Adsense earnings.

For traditional websites with side bar navigation a link list unit in the side bar is a good choice. This is especially useful if you side bar links are similar to the link list ad block. If the navigation is listed as a vertical list of links then its a good idea to add a vertical Adsense unit just below the navigation bar.

For blogs Adsense block inside posts and Adsense blocks just under posts tend to perform well. Adsense block just after posts are ignored by most thinking that people will not view and click on them very much. But after reading a post people are looking for ways to leave your site and Adsense link is great way to point them out

Although it is alright to get an opinion of your Adsense placement until you test them and track the performance of the using channels you will never know if you have the best placement or not. So take some time to set up a Adsense channel and track your ad blocks performance. You will not regret it