As far as start-up growth is concerned, a lot of entrepreneurs today focus on winning over more customers and clients; however, not many have the skills to retain them. Some companies are too busy marketing themselves and driving excitement that they forget that the key to success in the business environment is customer retention. Believe it or not, it is possible to land more customers without spending a fortune; as well as keep them interested in what you have to offer for a longer period of time. However, to achieve that you must implement several smart strategies; strategies that might help you overcome your competitors without being forced to spend a fortune. [Read more…]
Digital marketing is getting much better by being more personalized, customer specific, real-time interactivity and systematic than ever before. At the same time, you see no sign of direct mail being disappear. With the new technological advancement and inventions powered with real-time reports, maximum reach with no time, is direct mail competent enough to survive these digital strategies? Yes, direct mail marketing strategy is still relevant, timely, customer focused and contemporary method to connect with existing customers and prospects. [Read more…]
An important part of any small business SEO strategy is backlinks, or external websites that link back to yours. The more back-links you have, the higher search engine rankings will ultimately be.
But how do you get other people to link to your online business space? If you want your business to be a success, using the following tips can provide a big boost in traffic to your website and help you expand your business, too. [Read more…]